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Ivonne Kinser
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Tuesday, April 6, 2010

Home Depot Hispanic Move Ruffles Feathers

Home Depot Hispanic Move Ruffles Feathers
Posted by Ivonne Kinser at 10:15 PM No comments:
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Transculturation Definition

Transculturation Definition
Transculturation is a term coined by Cuban anthropologist Fernando Ortiz in 1940 to describe the phenomenon of merging and converging cultures. (Click on the picture)

Transculturation & The New America

Hispanics, African Americans, Asian Americans, and Anglos are living together and influencing each other in a phenomenon called Transculturation. Marketers who follow the transculturation marketing trends will be on the leading edge to resonating with today’s U.S consumers.

Interculturalism

Interculturalism
Interculturalism is the philosophy of exchanges between cultural groups within a society. (Click on the Picture)

Multicultural Inteligence

Multicultural Inteligence
America is not one culture, and savvy researchers realize this. We are not a color-blind group, we talk differently, we listen to different kinds of music, we worship differently, but still live in the same society and influence each other.

The Culture Code

The Culture Code
Culturally specific codes shape people's understandings, behaviors and emotional responses to messages, products and services.

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    • ▼  April (1)
      • Home Depot Hispanic Move Ruffles Feathers
    • ►  March (10)

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